New Plymouth is situated in the Taranaki district and is on the West Coast of the North Island. New Plymouth derives a lot of its income from offshore engineering (gas/oil), its port and farming. The Taranaki province is also part of the Hurricanes Super 15 rugby district and is home to many good rugby players, some All Blacks too.
Taranaki is renowned for its good surf. It even has a highway called Surf Highway 45. To see more on the on the Highway and surf locations check the two links below.
One of the other big attractions is Mt Egmont. There are skiing/boarding options there. However, if your looking for the best ski facilities go to Mt Ruapehu.
Check out the links below for more on skiing/boarding at Mt Egmont.
I'd have to say one of the not so greatest feats of Taranaki is the 'Wind Wand'. Council paid an artist in the hundreds of thousands of dollars to build a tall structure that looks like a wand and bends in the wind. Check out the video of the Wind Wand below.
For more things to do in New Plymouth. Check out;